PROPERTY SEARCH

Date Published: 01/09/2026

From Trusted Local Service to Household Name: Why Clean Now Has Become Alicante's Go-To Property Partner

A once-simple cleaning service in Alicante has grown into the name residents, expats and holiday home owners across the Costa Blanca all rely on

There was a time when looking after a property on the Costa Blanca meant juggling a battered address book full of different numbers. One for the cleaner, another for the window washer, a third for the keyholder who let the guests in, and a growing list of odd-job men for whenever something needed fixing.

These days, across Alicante and the coastal towns nearby, that whole list has been replaced by a single name: Clean Now.

What started as a dedicated local cleaning service has, over the past few years, grown into something much bigger. Clean Now has quietly become the property partner that residents, holiday home owners and business operators across the region turn to first, and it's not hard to see why.

The secret to becoming a household name

Ask anyone who's used them and the same words come up: simple, quick and, above all, trustworthy. That combination has driven Clean Now's rapid growth across Alicante, El Campello, Playa de San Juan, Benidorm and Torrevieja.

For international owners juggling a Spanish property from abroad, or residents simply too busy to manage everything themselves, the daily reality of homeownership here can feel like a lot. Add a language barrier into the mix and it only gets harder. Clean Now built its name by lifting that weight off people's shoulders, offering a professional, fully English-speaking service that just works.

"Becoming a household name isn't about flashy marketing," the team behind the company explains. "It's about being the people that clients trust with their door keys. When someone knows their home, holiday apartment or office is going to be spotless, secure and looked after without any stress, they stick with you. And they tell their neighbours."

That word of mouth has carried Clean Now well beyond ordinary house cleaning. Today, the company is the first call for:

Private homeowners and expats wanting regular weekly or fortnightly housekeeping, keeping dust, calima residue and coastal humidity firmly under control
Airbnb and holiday rental hosts who need fast, dependable changeovers, fresh linen and properties prepped to earn those all-important five-star reviews
Residential communities (comunidades de propietarios) looking for reliable upkeep of shared entrances, stairwells, lifts and communal areas
Offices, commercial premises and hospitality venues after tailored cleaning, window maintenance and specialist solutions

The all-in-one advantage: Clean Now and ManitasNow

Part of what sets Clean Now apart is that it doesn't stop at cleaning. Through its sister maintenance division, ManitasNow, clients get a single point of contact for pretty much everything a property might throw at them.

Need the air conditioning serviced before summer? A minor electrical fix? A leaking tap sorted, or a thorough clean-up after renovation work? One call covers it all, which means no more scrambling to find yet another tradesperson when something goes wrong.

It's this joined-up approach, cleaning and maintenance under one roof, that has turned Clean Now from a handy service into a genuine household name across the Costa Blanca.

Contact Clean Now

Address: Calle de Pintor Velázquez 58, 03004 Alicante, Spain

Phone: +34 610 427 969

Email: hola@cleannow.es

Images: Clean Now

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Address

Calle de Pintor Velazquez 58 6-A, 03004, Alicante, Spain

Tel: +34 610 427 969

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Finding dependable cleaning services in Alicante and the surrounding Costa Blanca areas has long been a challenge for many homeowners, businesses and holiday rental hosts.

However, a locally based company, Clean Now, is helping to address this need by offering a wide range of professional cleaning services tailored to both residential and commercial clients.

Operating from Alicante, Clean Now has steadily built a reputation for delivering reliable, organised and high-quality cleaning solutions, supporting clients across some of the region's most in-demand locations.

Meeting the growing demand for professional cleaning

With the continued growth of the property market and short-term rentals such as Airbnb and Booking.com, demand for fast, efficient and trustworthy cleaning services has increased significantly.

Clean Now responds to this demand by offering flexible services suitable for:
•   Private homes and apartments
•   Offices and commercial premises
•   Holiday rentals and property management companies

This adaptability has made the company a practical choice for both long-term residents and international property owners.

Clean Now

A comprehensive range of services

The company provides a full spectrum of cleaning services designed to cover both everyday needs and more specialised requirements.

These include:

Routine and property cleaning:
Regular cleaning for homes, offices and rental properties, ensuring spaces remain clean, presentable and ready for use.
Deep cleaning and property preparation:
Including end-of-tenancy cleaning, move-in/move-out services, and post-construction or renovation cleaning - particularly important for property turnovers.
Specialist cleaning services:
Such as carpets, sofas, curtains and mattresses, helping to maintain hygiene and extend the lifespan of furnishings.
Windows and facade cleaning:

Ensuring properties maintain a clean and professional appearance both inside and out.

Strong local presence across Alicante province

Clean Now operates across key areas of the Costa Blanca, including:

Alicante, Villajoyosa, El Campello, Playa de San Juan, Elche, Benidorm and Torrevieja

This regional coverage allows the company to offer responsive and flexible service, particularly important for time-sensitive cleaning needs such as rental changeovers.

Experience and reliability at the core

With more than 10 years of experience, Clean Now has focused on building long-term relationships through consistency, attention to detail and dependable service.

The company's English-speaking team also makes it particularly accessible to the large international community living in and around Alicante.

Supporting property owners and businesses year-round

Whether preparing a property for new tenants, maintaining a holiday rental during peak season, or ensuring a business environment remains clean and welcoming, professional cleaning services are becoming an essential part of property management across the region.

Companies like Clean Now are playing an increasingly important role in supporting this demand with flexible, high-quality solutions.