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ARCHIVED - Jumilla resumes wine tourism promotion in Madrid and Barcelona

ARCHIVED ARTICLE

The new Jumilla wine museum features on posters at Metro stations in the two largest cities in Spain

<span style='color:#780948'>ARCHIVED</span> - Jumilla resumes wine tourism promotion in Madrid and Barcelona The Town Hall of Jumilla in northern Murcia has reinitiated its efforts to promote wine tourism in the area among potential visitors living in Madrid and Barcelona, placing adverts in metro stations in which the new wine museum is highlighted under the slogan “Saborea, respira, siente Jumilla”.

This represents a continuation of the campaign which ran from April to June 2021 at the metro stations of Alonso Martínez in the centre of Madrid and Sants in Barcelona, although on that occasion the main image featured the historic castle of Jumilla – in this instance it has been replaced by the wine museum.

For more information about wine tourism in Jumilla click here.

Address

Plaza del Rollo, 1 30520 JUMILLA

Tel: 968 780 237

Oficina de Turismo Jumilla

The tourist office in the centre of Jumilla is easily found by driving straight into the centre of the town along the Avenida de Murcia and following the signposts. The tourist office is alongside the Parque de Don Albano Martínez Molina, where there are a number of parking spaces.

Jumilla, in the north of the Region of Murcia, has become internationally famous over recent decades due to the quality of the wines produced in the municipality, and wine tourism has begun to attract visitors from other parts of Spain and the rest of Europe.

The tourist office is happy to provide a range of maps and leaflets showing the different bodegas which can be visited within the municipality. Some of these form part of the Rutas del Vino de Jumilla, the Jumilla wine route, and can either be visited as a guided tour or sell their produce directly to the public.(see feed below for more details)

However, the town and the surrounding countryside have plenty of other attractions for visitors, and the popularity of Jumilla wines is leading more and more people to discover other facets of the tenth largest municipality in Spain.

Jumilla Tourist Office

These include the spectacular countryside and birdlife in the Sierra del Carche, the historic remains which range from cave paintings and a Roman mausoleum to the castle, the Iglesia de Santiago, the Town Hall and the Teatro Vico, and the gastronomy: rich stews are accompanied not only by the wines of the area but also by Jumilla pears, which also enjoy Denomination of Origin status.

Tourism in Jumilla is not as seasonal as it is in the coastal areas of the Region of Murcia, but the town is at its liveliest during the fiestas in Holy Week and the August Fair, which incorporates the grape harvest celebrations and the Moors and Christians parades.

The Altiplano of the Region of Murcia, which consists of the municipalities of Jumilla and Yecla, is only just over an hour by car from the Mar Menor, Cartagena, Mazarrón, Torrevieja and Alicante, and anyone wishing to visit real inland Spain and world-class wineries is advised to include Jumilla in their schedule.