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Date Published: 15/12/2022

ARCHIVED - No butts: Murcia Council distributes thousands of portable ashtrays to clear the streets of fag ends

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The awareness campaign is a joint collaboration with the Tobacco Board and Murcia Clean Region Association

<span style='color:#780948'>ARCHIVED</span> - No butts: Murcia Council distributes thousands of portable ashtrays to clear the streets of fag ends

In an effort to clean the streets of cigarette butts and raise awareness about littering in general, Murcia City Council has begun distributing 4,500 tiny portable ashtrays to make it easier to dispose of fag ends responsibly.

The campaign 'It Depends On EVERYONE' is a collaboration between the council, the national association Mesa del Tabaco (Tobacco Board) and Murcia Clean Region Association.

"With a small gesture such as not throwing cigarette butts on the ground, we can collaborate in keeping Murcia clean, and the council will continue to work to provide all the necessary means to avoid littering our streets," said Councillor for Sustainable Mobility and Street Cleaning, Carmen Fructuoso.

The Tobacco Board's Director of Institutional Relations of the Tobacco Board, Itziar Elizalde, added: "As a society we must understand our responsibility in caring for the environment, a responsibility that involves both the economic sectors and citizens.

"We are convinced that education and awareness-raising are one of the best ways to build a more responsible society; hence the slogan of this action: 'It Depends On EVERYONE'."

For Matilde Ruiz, president of the Murcia Clean Region Association, initiatives such as this are "a great way to achieve environmental objectives, one of the main tasks of the association" and each and every one of these types of campaigns "contributes to the overall challenge of achieving a clean Murcia".

During last year's national campaign, spearheaded by the Tobacco Board, 30,000 waste bags and portable ashtrays were distributed in coastal towns and cities across Spain to make it easier for litter and cigarette butts to be disposed of correctly on beaches.

The Mesa del Tabaco is a grouping in which the whole of the Spanish tobacco sector is represented: farmers, processors, industry, wholesalers, vending machine manufacturers, tobacconists, as well as the CEOE and the industrial and agri-food federations, UGT and CCOO.

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Image: Ayuntamiento de Murcia

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